29 September 2008
complain
firstly, i'd like to reiterate that i am very grateful to be a part of this book. seriously, i cannot wait to get my copy & see my work in print, as well as all indulge in all the other awesome ideas & concepts within. but i can't help but have a whinge here: is this all they could come up with for the cover of this years d&ad student awards annual? c'mon! it's the thirtieth edition, a milestone of sorts! that typeface! the blandness! i'm disappointed. fair enough, pentagram (the designers) want the work inside to be what stands out, not the book itself, but i really hope that the inside design makes up for the outside.
whinge over. i couldn't help myself.
phoenix - on fire
file under:
ponder,
typography
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9 comments:
That is indeed quite rubbish. :( Even I could've done that!
I see what you are saying about the crappy font-ness but i do kinda like the 'simple as that' idea. kinda a bit minimalist arty farty though i guess.
x
sally: yes, i suppose most of us could. in a sense, i feel most wouldn't, because it's *too* simple. but still.
alan: yeah, it makes sense in that way, in that it's straight forward, which is why i mentioned why they did it like that. i just feel that such a big well-known company has the ability to afford so much more than just a plain white book. i mean, even perhaps some sort of effect on the text, perhaps pressed or embossed? it just looks too simple & boring to me, & there's so many possibilities.
I agree Jen, it seems like it's just plonked in the middle of the cover too. If simple was what they were going for, even just a nicer font and better positioning of the text might have worked a bit better.
Still... in the book :) xxx
indeed, IN THE BOOOOK!
:P
jules: 100%, that is how much i agree. that's all i ask!
alan: I MADE SURE TO MENTION THIS!
i know you did crazy i was just re-iterating the fact...
IN THE BOOK!
:)
I totally agree! Just because you say "I'm going to make a simplictic look" doesn't mean you do nothing! There are ways of being simplictic.
yes yes, there are. it's a shame they didn't utilise them. ):
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